Most people in the corporate world can relate to the struggle of having an anxious and demanding boss. They’re moody, always asking you to do more, and seemingly unappreciative when the work is finally done. At this point, it’s easy to just give up on having any kind of relationship with your boss. We’d rather […]
It is often noted that the corporate world isn’t a place for emotional thinking or reasoning. Moreover, it is often said that emotional reasoning isn’t valid reasoning. Over and over again, people get caught in a whirlwind of rational and analytical corporate thought. Ultimately, these people fail because they address failure warning signs with, once […]
Do you ever feel like you’re wasting time at work? Or not getting the production results you should, given the amount of time you spend working? Truth is, as hard as one may work, struggling with sustained productivity is not uncommon in the workplace. People struggle with productivity for a number of different reasons, all […]
Too often I hear people complain about poor leadership at their jobs. Conversations on angry bosses, arrogant Vice Presidents, major mess-ups due to lack of communication, undefined responsibilities and so on, seem endless when it comes to the corporate world. Employees are constantly leaving their jobs due to messy systems of authority, only to end up […]
Bill Wagner, author of The Entrepreneur Next Door, once noted that “The most successful entrepreneurs know that the greatest knowledge is self-knowledge. They’re not necessarily blessed with a higher intellect or more charisma than others, but they understand how to make the best of their talents and how to manage or compensate for their weaknesses.” This […]
Whether you love your career or not, we’ve all had days where we don’t want to get out of bed. We spend the entire day wondering why we feel so sluggish and why everything seems hazy. No matter how many cups of coffee we consume, we can’t seem to shake this odd feeling. By the […]
If you want to be a great marketer, it’s essential to understand your consumers. The importance of understanding the psychology behind how (and why) people think and act the way they do is something companies often miss when creating their marketing plan. Therefore, if you or your company has struggled in marketing and carrying out […]
Almost everyone knows that in order to build a successful company, one needs a product that solves a problem for a specified target market. On the other hand, many are unaware that the success of a company significantly depends on the quality of its brand as well. Why?
